Here is an example of great customer service or lack thereof in the business world can really affect your bottom line.
A Business Week Reader Survey in 2002 reported 77 percent of more than 400 people who responded said their customer service experiences over the previous year were only fair or poor. The people had little patience with bad service and 94 percent said they stopped using a company’s products or services after a bad experience; 57 percent said they don’t give a company a second chance.
Shareholders of public companies should be concerned that dissing customers means lost sales. Several years ago, McDonald’s reported that rude employees cost the firm an average of $60,000 per store or a total of $780 million in the U.S. alone for its nearly 13,000 restaurants.
Article source: www.EzineArticles.com
Do you have a story of how your boss or company displayed great customer service? Leave a comment and tell it to the world!